Back in the day, it was common to hear the death of… Just about everything as time went on. SEO, Email marketing, Adwords, FB Ads, etc… If it worked for someone, someone else pronounced it’s imminent death. Yet, people kept making money with those things. I thought it would be fun today to tell you […]

1. Book Information: Title: The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less Author: Mark Joyner Publication Date: 2005 Genre: Marketing, Business Number of Pages: 240 2. Summary: Mark Joyner’s “The Irresistible Offer” provides a concise framework for marketers and business owners to create compelling offers that grab attention […]

Product Launch Checklist   Managing all the tasks that come with a product launch can be daunting. Having a good  checklist can make a world of difference. This checklist covers everything you need to do  to have a successful launch, from product design to launch day.   Designing & Creating Your Product   Think about your product’s positioning. […]

As I’m writing this, it’s nearing the end of our first week in 2024.  We figured it would be cool to do a quick recap of last year and talk about trends we should see this year. In 2023, AI was the thing.  Promises of riches with a few button clicks became realer than ever […]

Happy New Year! As we head into a new year, most of us make new resolutions.  We also generally fail them within a few weeks. In our efforts to best serve you and your needs, we dove into the interwebs to find you a book that should help you overcome your resolution abandonment issues.  Grab […]

No matter what you’re trying to do, there’s a formula that can make your goals easier to reach. I thought it would be cool to go over a few with you today. AIDA – This sales formula is a classic. Attention – With the way the world is evolving, this is more important than ever […]

1. Book Information: Title: Tribes: We Need You to Lead Us Author: Seth Godin Publication Date: 2008 Genre: Business, Leadership, Marketing Number of Pages: 160 2. Summary: “Tribes” explores the concept of building and leading communities or ‘tribes’ in the modern world. Seth Godin argues that effective leadership today is less about managing and more […]

Nightcafe – I began using this image generator because they let you play around with it for free. I felt bad, so upgraded to their Pro level. For $4 a month!    They use most of the common image models and you can create stunning images.    Play with it. Even if it’s for a few […]

Book Information: Title: The $100 Startup Author: Chris Guillebeau Publication Date: 2012 Genre: Business, Entrepreneurship, Self-Help Number of Pages: 304 Summary: “The $100 Startup” is Chris Guillebeau’s guide to building a successful business based on your passion with a minimal financial investment. The book is centered on the idea that you don’t need a lot […]